 | |
| Parent company | Lonely Planet Global, Inc. |
|---|---|
| Founded | 1973[1] |
| Founders | Tony Wheeler Maureen Wheeler |
| Land of origin | Australia |
| Headquarters location | Fort Mill, Due south Carolina |
| Distribution |
|
| Publication types | Books Mobile apps Video Magazine |
| Nonfiction topics | Travel guides |
| Owner(s) | Red Ventures |
| No. of employees | 400 staff, 200 authors[3] |
| Official website | www |
Maureen and Tony Wheeler, co-founders of Solitary Planet
Lonely Planet is an Australian travel guide book publisher.[iv] Founded in 1973,[i] the company had sold 120 million books as of 2011[update].[5] [ needs update ]
History [edit]
Early years [edit]
Lone Planet was founded by married couple Maureen and Tony Wheeler. In 1972, they embarked on an overland trip through Europe and Asia to Commonwealth of australia, following the route of the Oxford and Cambridge Far Eastern Trek.[6] [7]
The company name originates from the misheard "lovely planet" in a song written by Matthew Moore.[8] Alone Planet's first book, Across Asia on the Cheap,[9] had 94 pages; it was written by the couple in their abode.[10] The original 1973 impress run consisted of stapled booklets[eleven] with stake blue cardboard covers.[12]
Tony returned to Asia to write Beyond Asia on the Cheap: A Complete Guide to Making the Overland Trip, published in 1975.[xiii]
Expansion [edit]
Solitary Planet's Australia guide, 16th edition (2011)
The Lonely Planet guide book series initially expanded in Asia, with the Republic of india guide book in 1981,[14] and expanded to rest of the world.[five] Geoff Crowther was renowned for frequently inserting his opinions into the text of the guides he wrote. His writing was instrumental to the rise of Lone Planet. The announcer used the term "Geoffness", in tribute to Crowther, to describe a quality that has been lost in travel guides.[x]
By 1999, Lonely Planet had sold 30 1000000 copies of its travel guides. The company'south authors consequently benefited from profit-sharing and expensive events were held at the Melbourne office, at which limousines would arrive, filled with Lone Planet employees.[five]
Wheelers' auction to BBC [edit]
In 2007, the Wheelers and John Singleton sold a 75% stake in the company to BBC Worldwide, worth an estimated £63 meg at the time.[10] The company was publishing 500 titles and ventured into television production. BBC Worldwide struggled following the conquering, registering a £3.2 one thousand thousand loss in the yr to the stop of March 2009. Past the end of March 2010, profits of £1.nine million had been generated, as digital revenues had risen 37% year-on-year over the preceding 12 months, a Alone Planet magazine had grown and non-impress revenues increased from 9% in 2007 to 22%.
Alone Planet'south digital presence included 140 apps and 8.5 1000000 unique users for lonelyplanet.com, which hosted the Thorn Tree travel forum.[15] BBC Worldwide acquired the remaining 25% of the company for £42.ane 1000000 (A$67.2 million) from the Wheelers.[16]
BBC'south sale to NC2 [edit]
By 2012 BBC wanted to divest itself of the company and in March 2013 confirmed the auction of Lonely Planet to Brad Kelley's NC2 Media for US$77.viii 1000000 (£51.5 1000000), at nearly an £80 one thousand thousand (U.s.$118.89 million) loss.[17]
Lone Planet'southward erstwhile headquarters in Footscray
COVID-19 [edit]
In Apr 2020 Lone Planet fabricated the conclusion to close its Australian and London offices and reduce staffing levels globally in response to the downturn in the travel business resulting from the COVID-19 pandemic. The company continued to publish its guidebooks, phrasebooks,[18] maps, children'south books and inspirational pictorials simply chose to shut its mag.
Red Ventures [edit]
In Dec 2020, NC2 Media sold Lonely Planet to Red Ventures for an undisclosed amount.[19] Lonely Planet offices keep to operate in Dublin, Franklin, New Delhi and Beijing.
Products [edit]
Lonely Planet's online community, the Thorn Tree,[20] was created in 1996. It is named for a Naivasha thorn tree (Acacia xanthophloea) that has been used as a message board for the city of Nairobi, Kenya since 1902.[21] The tree yet exists in the Stanley Hotel, Nairobi. In Apr 2020, the forum was locked and left in read-only mode equally role of Lonely Planet temporarily halting business in response to the COVID-nineteen pandemic. In September 2021, the Thorn Tree was close down.[22]
In 2009, Lonely Planet began publishing a monthly travel magazine called Lonely Planet Traveller. Information technology is available in digital versions for a number of countries.[23]
Lonely Planet likewise had its ain tv production visitor, which has produced series, such equally Earth Trekker, Lone Planet Six Degrees, and Lonely Planet: Roads Less Travelled.[24] Toby Amies and Asha Gill (both British Tv presenters) took office in Solitary Planet Half-dozen Degrees.[ citation needed ]
Controversies [edit]
A mention in a Solitary Planet guidebook can describe large numbers of travellers, which changes places mentioned. For example, Lone Planet has been blamed for the rise of what is sometimes referred to as 'the Assistant Pancake Trail' in Due south E Asia.[25] [26]
In 1996, in response to a "Visit Myanmar" entrada by the Burmese military government, the Burmese opposition National League for Democracy (NLD) and its leader Aung San Suu Kyi called for a tourism boycott.[27] As the publication of Lonely Planet's guidebook to Myanmar (Burma) is seen by some as an encouragement to visit that country, this led to calls for a boycott of Lone Planet.[28] Lonely Planet's view is that it highlights the issues surrounding a visit to the country, and that information technology wants to brand sure that readers make an informed decision.[29] In 2009, the NLD formally dropped its previous opinion and at present welcomes visitors "who are bully to promote the welfare of the mutual people".[27]
In March 2019, Alone Planet posted a video on Facebook falsely claiming that the Banaue Rice Terraces in the Philippines were created past the Chinese, leading to criticism. The mag afterwards posted on Twitter in April 2019 that their Facebook video was indeed "misleading", and that they would update the side by side Philippines book edition, merely will not scrap electric current editions that already wrongfully state that the terraces were fabricated by the Chinese.[30] [31]
In popular civilization [edit]
In April 2008, American writer Thomas Kohnstamm published the memoir Do Travel Writers Go to Hell? in which he described enquiry shortcuts he employed while writing guidebooks for Lonely Planet. In a follow upwardly interview, he reported that in one instance he had not even visited the country he wrote about.[32] Subsequently a review of Kohnstamm's guidebooks, Lone Planet'southward so-publisher Piers Pickard stated that he had "failed to discover any inaccuracies" in them.[32]
In 2009, Australian author and quondam Lonely Planet guidebook writer Mic Looby published a fictional account of the guidebook-writing business, titled Paradise Updated, in which the travel guide business was satirised.[33]
Come across also [edit]
- Frommer'due south
- Linguistic communication education
- List of linguistic communication self-study programs
References [edit]
- ^ a b "Lonely Planet co-founder: 'The starting time book was an accident'". the Guardian. 24 Feb 2017. Retrieved 7 October 2021.
- ^ "Trade". Alone Planet.
- ^ "Near United states of america". Lonely Planet. Retrieved v March 2011.
- ^ Fildes, Nic (2 October 2007). "BBC gives Lonely Planet guides a dwelling in first major acquisition". The Independent . Retrieved five March 2011.
- ^ a b c Charles Bethea (27 March 2014). "The 25-Year-Old at the Helm of Lonely Planet". Exterior Magazine . Retrieved 26 May 2014.
- ^ "Asia's overland road". LiveJournal. 20 July 2006. Archived from the original on 24 February 2012. Retrieved 5 March 2011.
- ^ MacLean, Rory (2007). Magic bus: on the hippie trail from Istanbul to India. Penguin Books. ISBN978-0-14-101595-8.
- ^ Wheeler, Tony; Wheeler, Maureen (2007). Unlikely Destinations: The Lonely Planet Story . Periplus Editions. ISBN978-0-7946-0523-0.
- ^ "Alone Planet Publications Pty Ltd". fundinguniverse.com. Retrieved 5 March 2011.
- ^ a b c Carole Cadwalladr (7 October 2007). "Journey'due south terminate for the guidebook gurus?". The Observer . Retrieved 26 May 2014.
- ^ Emily Brennan (seven June 2013). "A Lonely Planet Founder Looks Back". The New York Times . Retrieved 26 May 2014.
- ^ Alone Planet Guides - Volume Series List, publishinghistory.com. Retrieved 21 Feb 2021.
- ^ Tony Wheeler (1975). Beyond Asia on the Cheap: A Consummate Guide to Making the Overland Trip. Lonely Planet Publications. ISBN978-0-9598080-2-five.
- ^ Steves, Rick (24 November 2007). "Tony Wheeler's "Alone Planet"". ricksteves.com. Retrieved 24 November 2007.
- ^ Marking Sweney (18 Feb 2011). "BBC to purchase out Lonely Planet". The Guardian . Retrieved 26 May 2014.
- ^ "BBC takes last slice of Planet". The Sydney Morning Herald. 20 Feb 2011. Retrieved v March 2011.
- ^ Eric Pfanner (19 March 2013). "U.South. Buyer for BBC's Book Unit on Travel". The New York Times . Retrieved 26 May 2014.
- ^ Dye, Josh (9 April 2020). "Lone Planet shuts Australian office, staff laid off due to COVID-19". The Sydney Morning time Herald.
- ^ "Cerise Ventures Acquires Lonely Planet". Retrieved 1 December 2020.
- ^ "Thorn Tree Travel Forum". Lonely Planet. Retrieved 5 March 2011.
- ^ Mary Fitzpatrick; Tim Bewer; Matthew Firestone (2009). East Africa. Lonely Planet. p. 290. ISBN978-1-74104-769-1.
- ^ Kevin May (27 September 2021). "LONELY PLANET AXES LEGENDARY THORN TREE TRAVEL Customs". PhocusWire. Retrieved 29 November 2021.
- ^ "Skift Forum Video: Lonely Planet's CEO on the Future of Travel Content". skift.com. 3 November 2014.
- ^ "Lonely Planet: Roads Less Travelled". National Geographic Channel Australia and New Zealand. Archived from the original on 6 Nov 2009. Retrieved 24 August 2010.
- ^ Todhunter, Colin. "Madras and The Solitary Planet People". hackwriters.com. Retrieved 24 August 2010.
- ^ Priestley, Harry (July 2008). "Pictures courtesy of Lonely Planet Publications". chiangmainews.com. Archived from the original on 15 February 2009. Retrieved 10 August 2010.
- ^ a b Ben Doherty (xxx May 2011). "Suu Kyi'south political party ends opposition to tourism". The Sydney Morning Herald. Archived from the original on 2 June 2011.
- ^ "Unions phone call to cold-shoulder Alone Planet". 22 February 2008. Retrieved 24 August 2010.
- ^ Wheeler, Tony; Wheeler, Maureen. "Responsible travel". Lonely Planet. Retrieved 24 Baronial 2010.
- ^ "Lonely Planet corrects 'misleading' post on Banaue Rice Terraces". cnn.
- ^ Mercado, Neil Arwin (2 Apr 2019). "Solitary Planet admits error in Banaue Rice Terraces video 'misleading'". newsinfo.inquirer.internet.
- ^ a b "Lonely Planet's bad trip ", The Dominicus Telegraph (Sydney), 13 April 2008. Retrieved 21 Feb 2021.
- ^ Angela Myer; Elena Gomez (13 October 2009). "Guest review: Elena Gomez on Mic Looby's Paradise Updated". Crikey Blog. Private Media Pty Ltd. Retrieved xx September 2013.
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